Did you know that more than 10% of the cotton we use is organically grown? By 2021, we want to use 100% sustainable cotton, including organic cotton, recycled cotton and cotton from the Better Cotton Initiative!
We also focus on using recycled cotton from post and pre-consumer waste. Post-consumer waste is, for example, used clothing that comes from donations. Pre-consumer waste includes fabric remnants left over from cutting during production. The aim is to keep both types of waste out of landfill.
Tencel™ is a natural and particularly sustainable cellulose fiber which is up to 100% degradable. We use it for summery denim-like fabrics. One of its special properties is that it is smooth and cool to wear - perfect for summer. Washable and soft to the touch