Feel the new lightness on your skin and enjoy the new season with all your senses. It's easy with super comfortable Organic Cotton and sustainable linen styles. They are 100% organic, have a low water consumption and keep you cool in summer. We are completely in love. Are you, too?
A breath of fresh air
Bright whites and nautical blues create carefree flair. Looks to relax, recharge and feel good, so you can do more of what makes you happy.
The joy of positive living - the pleasure of a positive lifestyle - means doing more of the things you love. As an entrepreneur, author and busy mum, a casual style with flexibility and comfort are what counts for Anna.
The joy of positive living - the pleasure of a positive lifestyle. - means finding confidence in yourself. Andres is passionate about creativity and a balanced lifestyle. His clothes should be just as flexible as his lifestyle.
Inspired by the past, newly styled for the future
#ReimagineLife reflects on 30 years of fashion history shaped by sustainability. Inspired by our archives from the 1990s, we are setting out into the future and welcoming the new present with a characteristic positive attitude to life, modern cuts with innovative, sustainable fabrics and a particular focus on comfort. Discover styles which give you a feeling of all-round well-being and simply look good.
Our iconic denim shirt is newly designed as a stylish statement shacket.
Our iconic striped T-shirt is freshly styled with a modern fit and made of sustainably produced, super soft organic cotton.
Our iconic jumper redesigned in breathable, lightweight linen for a soft feel against the skin.